Companies in the B2B2C area sell their goods primarily through dealers. This makes it more difficult for them to have a direct relationship with their end customers. However, with digital trends heading the way they…

You may be wondering about gamification use cases in real-world situations. Well, gamification is a powerful way of getting consumer data, keeping them engaged, and offering personalized options. Exhibitions are a great way to connect…

What is a provider of Dialog Automation Services doing at Swissbau, the largest Swiss construction exhibition? What else if not facilitating chat dialogs… At first glance, this question may seem like a fair question, but…

Gamification has become a trendy way to engage and directly interact with consumers. Brands have started using the gamified approach of interactions in order to catch consumers’ attention and offer an entertaining way of communication.…